Features and Benefits of Tungsten Jewelry

What’s a brand-new tungsten wedding band worth? That all depends. To a refiner, the ring is worth the market value of its metal content by weight. To a manufacturer, its selling price equals some mixture of cost of materials, labor, and overhead, plus markup. To tungsten jewelry admirer the tungsten ring represents the chance to make the proper choice. And to the engaged couple who buys it, the tungsten wedding ring is a valued possession that represents their complex emotions about themselves, their wedding, and their shared future.

 

People appreciate tungsten rings for many reasons. Often their appreciation hinges on how well a given jewelry item’s features and benefits meet their particular needs. In the next few posts we will discuss tungsten jewelry and precious metals features and benefits.

 

Tungsten Ring

 

 

Features are:

 

• Design – the overall look of a tungsten jewelry item
• Manufacturing method – The method or combination of methods used to make a jewelry item.
• Setting – The way a jewelry item’s gems are held in place
• Finish – The final texture applied to the metal surface of a jewelry item.

 

You don’t need the expertise of a seasoned bench jeweler to know tungsten jewelry features.

 

But features alone usually don’t sell jewelry. In fact, some features that of value to one customer may be of no value to another. One person might be attracted to the intriguing qualities of a ring with an invisible setting. Another might prefer the more traditional solitaire.

 

Basic benefits are:

 

• Eye appeal – The instant visual appeal of tungsten jewelry
• Wearability – The comfort, and perhaps versatility, of a jewelry item
• Evidence of good workmanship –  The level of fine craftsmanship and attention to detail in jewelry
• Durability – The sturdiness and permanence of a jewelry item